Ask your reader to whitelist you | part II whitelisting instructions

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Our last article discussed why it was important to get your reader to whitelist you, and how to ask them.  Following is an example of what you should write on your whitelisting instructions.  Feel free to copy and use these directly.  I’ve italicized every place where you need to change the words to your specific information.

Email Whitelist Instructions

We want to make sure technology doesn’t get in the way of you receiving the information you requested.  Your internet provider probably uses ...

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Ask your reader to whitelist you

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No matter how good Imnica is at ensuring great deliverability rates, and keeping you on the good side of internet service providers, or how your message content stacks up in a spam check…some of your email is going to find it’s way to your reader’s spam folder.  Think of how often this happens to your ordinary email on a regular basis from overzealous spam filters.  It’s bound to happen with your email marketing list.   One key way to increase deliverability ...

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