How to write subject lines that get opened

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Email marketing continues to be an effective method of marketing online.  But before you can get your email message read, you’ve got to get it opened.  If your open rates are lower than you might like, work on writing better subject lines.

Subject lines of an email are like small headlines.  They have to be compelling enough to get the email opened and content read.  And you have to do it all in just 50 characters.

Here are a couple great types ...

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